Want to take advantage of our special tools for AI in business and increasing productivity? Love our content and want to buy me a coffee? Visit our new Ko-Fi storefront at ko-fi.com/nextgenbusinessinsights Who I Am Welcome to NextGen Business Insights, your go-to resource for productivity, AI in the workplace, and real-world business wisdom. I’m Joanna, and after more than 20 years in marketing, business development, and digital strategy, I’ve seen firsthand how rapidly the business landscape evolves—and how easy it is for small businesses and solo entrepreneurs to get left behind. For over a decade, I ran my own marketing consultancy, helping small businesses not just survive but thrive in the fast-paced digital world. From building strong online presences to creating workflows that actually work, I’ve spent years translating big-business strategies into small-business action plans. Now, I’m stepping back from direct client work to share those hard-won lessons with you—so you ca...
Let’s be real—not everyone can dedicate eight hours a day to building a side hustle. If you’re working a full-time job, managing a household, or juggling life’s nonstop demands, you might only have a couple of focused hours in the evening to give to something new—and that’s more than enough. The idea of “grind culture” feels more exhausting than inspiring. But that doesn’t mean earning extra income is out of reach. You just need a different kind of hustle—one that fits your life, not one that consumes it. What Makes a Side Hustle Work in a Real Life Schedule When your weekdays are already spoken for, a successful side hustle needs to be: Low startup cost — No thousand-dollar investments or bootcamps. Flexible hours — So you can work evenings, weekends, or during lunch breaks. Async-friendly — No mandatory Zoom calls or real-time deliverables. Scalable — So small consistent efforts can grow into something bigger. Low social output — So you don’t have to constantly ...